Case study
“So many people booked today — it's incredible.”
Studio owner · PMU studio · Barcelona
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Two-month results
€1,421
Invested in Meta ads
€5,415
Collected in appointments
3.8×
Return on ad spend
32
Full-service appointments
From leads going cold to a full calendar
The challenge
Leads didn't only message during business hours. They wrote at night, during appointments and on weekends. It was hard to answer everyone in time, and a client who waits too long loses interest or messages another studio.
The solution
The studio connected its WhatsApp to StudioSide. When a new lead arrived, the agent replied in seconds: it answered questions, explained the treatment, showed available times and booked the appointment into the calendar, even outside business hours.
The result
In two months, the studio collected €5,415 in appointments from €1,421 in ads: about €3.80 for every euro invested, without hiring another salesperson.
“Wow. I love it.”
How the numbers were calculated
The studio identified the Meta campaigns connected to StudioSide and provided the ad spend. Revenue includes collected payments from attended appointments linked to conversations the agent managed. Because ad spend and appointment payments can fall in different months, the combined two-month result is the most useful read.
These results came from an early version of the system. Since then we've improved booking, conversation quality and follow-up.
“Good — really relaxed.”
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